Nikki Fried’s campaign adds diverse consulting team

Fried is entering the third week of her campaign.

Nikki Fried‘s gubernatorial campaign has expanded with a diverse team of personnel and consultants announced Monday.

The moves come after the Agriculture Commissioner and lone Democrat elected to statewide office kicked off her campaign at the beginning of the month. The campaign hopes the expansion will bolster Fried, who is down early in the Democratic Primary to U.S. Rep. and former Republican Gov. Charlie Crist.

MDW Communications, which managed digital strategy for Miami-Dade Mayor Daniella Levine Cava‘s and State Sen. Shevrin Jones‘ 2020 campaigns, will take on a digital consulting role.

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